Hand in hand with my previous blog goes this post. Just as you need to be aware of what’s being said about you/your name/brand/company, you should know what’s being said about your competition and what your competition is saying. At the very least you should know how your competition is using the same social networks as you are so you can improve your own use, or expand to another network.

I’m a journalist so my competition is other journalists, traditional and citizen, and media outlets...
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I normally don’t like the changes facebook rolls out as it tries to expand and evolve.  No, I don’t fully understand the different feeds in facebook.  Until tonight the two feeds, Live and News, have been bothersome, filled with stuff I just don’t care to see, and items I can’t figure out how to not see (like who friends who.)  Tonight though, I actually saw a benefit of the News Feed. 

Early in my shift On the News Desk I posted a status update that was really a request for Molly H...

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I woke up to snow this week. The forecasts for a fall snow storm had all been right. I settled in for a snow day with my boys and wondered if I’d be called in to work. It was the last day of my vacation time I’d taken to be off with the boys during their fall break. It was a day of pajamas, hot chocolate, games, cartoons, shoveling and running around in the snow.

It’s sometimes hard for me to turn off work, you know that internal switch where you can completely allow yourself to be in th...
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I don’t really remember not being on facebook or not being on Twitter or not emphatically promoting the use of social media in traditional media.  So it’s very surprising to me to realize I’ve only been at this social media thing for just over a year.  That’s right I only started my personal facebook page just over a year ago, and only joined Twitter 10 months ago.

I do remember years ago my younger friends who had just graduated from college talking about facebook.  I thought, “oh...

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A few months ago I started Misty Montano CBS on facebook because people who were following me on Twitter were finding my personal facebook page and requesting to be my friend.  Even though I find tremendous value in using Social Media as a journalist, I still have the right to maintain separate and personal profiles.

 

Just as I saw how Twitter was a great resource I knew facebook would be just as valuable and actually allow more that 140 characters to communicate.  I set up the account and...

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