September 10, 2009
Social media does make the world smaller and all of a sudden makes 6 degrees of separation more of a reality for me. Tonight I posted two tweets sharing my frustration of not being able to get a PIO to return my calls. My first Tweets on a possible lightning strike victim came out about 5:30p.m. Almost four hours later I had not had my calls returned. But I had seen in an early newscast on another station that they had the details from the PIO. Within minutes of my frustration Tweets, the PIO called me. I wonder if he called me after seeing my Tweets himself or if someone else seeing my Tweets had alerted him. I could be completely off base and it's pure coincidence that he called so soon after the Tweets. I should ask him...  Tweets are in reverse order... bottom is the first frustration Tweet the top is the final Tweet
Posted by Misty Montano. Posted In :
Twitter
August 26, 2009
When you have decided to use Twitter or other Social Media tools in your news organization you need to use them as one in your strategic news plan. If you have a lead on a story and are willing to post the new information on your Web site, post it also on all Social Media platforms you are using. Don’t just break the news on only one tool. Even worse don’t fully share the information on one platform, but only tease on another.
On August 12 all media outlets in Denver were following a devel... Continue reading...
Posted by Misty Montano. Posted In :
Integrating Social Media
August 13, 2009
A few months ago I started Misty Montano CBS on facebook because people who were following me on Twitter were finding my personal facebook page and requesting to be my friend. Even though I find tremendous value in using Social Media as a journalist, I still have the right to maintain separate and personal profiles.
Just as I saw how Twitter was a great resource I knew facebook would be just as valuable and actually allow more that 140 characters to communicate. I set up the account and... Continue reading...
Posted by Misty Montano. Posted In :
Integrating Social Media
August 6, 2009
Recently I was referred to as "oh, the twitter girl" by another journalist. I was not present during the conversation but a friend who was thought the comment was so funny that I was called right up and told about it. The conversation was apparently one of those, "hey, how's it going in your shop?" and my name was brought up. While my friend found the references amusing, I found it disturbing.I believe in using all tools possible to advance journalism. The tools at my hands at all times o... Continue reading...
Posted by Misty Montano. Posted In :
Integrating Social Media
July 30, 2009
In this fast viral world we now live in due to so many social media platforms, I have found it bothersome that I can’t share all I want to with those who follow @CBS4Denver and/or @MistyMontano on Twitter or facebook. Rather, instead of saying can’t, I should say, I don’t have the time to re-write and share the information I receive from press releases.
One of my responsibilities as an assignment editor on the news desk for CBS4 News is to sort through, distribute, and file all of th... Continue reading...
Posted by Misty Montano. Posted In :
Integrating Social Media
July 29, 2009
Last week I posted "To my surprise the crazy caller made my day normal" because it had been a nice, easy transition for me back on the news desk after being on medical leave. Boy, did I speak way too soon, and may have even jinxed the metro area with that post because around 10:20 p.m. a major storm ripped through the metro area. CBS4 News stayed live on the air until after midnight covering the storm. This meant I stayed and with a very minimal crew, we covered the second costliest storm ... Continue reading...
Posted by Misty Montano. Posted In :
Integrating Social Media
July 4, 2009
Twice this week I personally have been called out by two separate former followers on Twitter. Words like sensational and ignorant were used to describe me personally as a member of the media. In later posts both former followers then made degrading statements regarding media. Then both quit following me. A third former follower posted a question that tried to imply I was pushing station policy, when that simply wasn't the case. I tried to speak to all three to open a dialogue to discuss... Continue reading...
Posted by Misty Montano. Posted In :
Integrating Social Media
July 2, 2009
Since I have asserted it’s time to define how journalism can function in social media, I’d like to offer advice on how to start or how to improve your use of social media. Let me put forth a suggestion that we not think of social media as “media.” I know when I think of other media, I think of competition. Social media is only competition when you choose to let it be. Social media platforms are tools to utilize to help achieve your news goals.
Social platforms are not just T... Continue reading...
Posted by Misty Montano. Posted In :
Integrating Social Media
July 1, 2009
I was surprised at the push-back I received from professional journalists, freelancer photographers, professors and even journalist students regarding the use of social media as a journalist and/or in the newsroom when I presented at the NPPA Convergence. I faced many questions as to why social media to be used, the ethics of using social media, the verification process, copyright issues and even concerns that using pictures and video shared via social media platforms is taking jobs away fro... Continue reading...
Posted by Misty Montano. Posted In :
Integrating Social Media
June 24, 2009
When the station did the first local reporter packages on the protests and clashes after the Iran election, a reporter asked me to see if I could reach anyone in Iran on Twitter that would be willing to do an interview using Twitter or email, or whatever platform necessary to accomplish the interview. I was asked to do this around 8:30pm.
Of course I said I would do it and then asked the reporter and producer how we would verify the source if I got the interview? Pause. I'm asked if I thi... Continue reading...
Posted by Misty Montano. Posted In :
Integrating Social Media
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About Me
I'm a journalist utilizing social media, i.e. social platforms, in mainstream media news coverage. I learn something new every day. These are my thoughts, ideas, failures and successes at integrating mainstream media and social media.
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