 How often do you check your Facebook profile, not your wall, but your profile? My husband can’t remember the last time he checked his profile. This evening he clicked on it and found he had Timeline. It was already public, which means he missed his 7-days grace period to edit and curate his Timeline. He didn’t mind. He sat there and went through his Timeline laughing at posts and pictures. Memories he had forgotten came flashing back. He found posts and tags from friends with whom he’s n... Continue reading ...
Playing the Facebook numbers game

Last time I wrote and published a blog it was right after Facebook changed… again. The changes again had to do with how your newsfeed looks to you. This change drastically hurt pages at the time and for a good week because your newsfeed is now built on your interactions with your friends, groups and pages and your own ranking of posts as “Top Stories” or not. Since that first week the ranking of pages improved to where the pages to which I am an administrator had the normal amount of t... Continue reading ...
Facebook news feed is hurting Facebook pages
Within minutes of seeing the roll-out of the new Facebook news feed on Wednesday I knew the changes would hurt pages. FB is taking all of your past use of FB to decide the order the posts you see on your FB news feed. It seems FB is ranking Profiles over Pages.
I noticed right away that if a Page I've liked has posted within a short amount of time before I logged in, that Page's post showed up towards the top in "Recent Stories." Then I noticed I had to scroll way down on my news fee... Continue reading ...
Wading through the Facebook changes... again
I've been asked by several people today how I'm figuring out the new FB design. I definitely don't know all the answers, but here is what I've been able to figure out and first impressions. Some of what I've written is my own personal opinion on the changes. If you have a different idea about them, I'd love to hear it.
I rushed to put this together between meetings and have not had time to take screen shots to better illustrate what FB has done. Mashable has a few screen shots that may ... Continue reading ...
Do more then share comments during the news
Each day I try to find social aspects of our stories. The easiest thing to do is just post a
question or comment about a story on Facebook and/or Twitter and let
conversation ensue. When I can or have
the opportunity I’ll jump into the conversation and add responses either as
myself or commenting as the station.
Those conversations are necessary to create relationships
with people who will tu... Continue reading ...
Journalists: social media is about moments
To understand how to use social media you might want to forget you’re a journalist. Then when you do use social media you need to remember you’re a journalist. Make sense?
Here’s the deal. We are trained to not share the story process or personal details of life. We are trained not to give away the story until it’s on the web or on the air.
Holding to this training while trying to do social media will just cause you to fail, and even resent it.
Social media is not about the fina... Continue reading ...
I've gone to the dark side: Marketing
I have gone to the dark side. I sometimes wonder who I am. I see numbers in my sleep.
Ask any journalist about his/her math skills and you’ll probably find yourself hearing some joke about becoming a journalist to avoid working with numbers. Little did I know utilizing social media would put me smack in the middle of a bed of numbers.
The numbers were on the wall long, long ago when I realized I had branded myself by accident by using Twitter as a journalist. Every time I speak to stu... Continue reading ...
Working to define, not be defined
Almost three months have passed since I last wrote and announced my decision to leave CBS4 News after 10 1/2 years On the News Desk.
I’ve been waiting for my feet to find steady ground. I’ve been finding my new place and how exactly I fit. I’ve been too exhausted at the end of the day to write.
I have composed many blogs in my mind and seriously need to start recording my thoughts so they aren’t lost!
My personal blog has been just as neglected, which is truly sad because I had pla... Continue reading ...
90-day review of myself
I’m taking a very serious, critical look at my time thus far as Digital Content Manager at 9NEWS. Only seconds have passed and the truth is hitting me upside the head: I haven’t spent enough time, nor have proper planning to actually have moved the station more than an inch in effectively utilizing social media. This truth is quickly followed with a smack to the other side of my head: I haven’t lived what I’ve been preaching. I wrote a 10-page Social Media Action Plan before I steppe... Continue reading ...
Stalk the competition
Hand in hand with my previous blog
goes this post. Just as you need to be aware of what’s being said about
you/your name/brand/company, you should know what’s being said about
your competition and what your competition is saying. At the very least
you should know how your competition is using the same social networks
as you are so you can improve your own use, or expand to another
network. I’m a journalist so my competition is other
journalists, traditional and citizen, and media outlets... Continue reading ...
If you're willing collaborative journalism is easy and rewarding
Media organizations have partnered for as long as I can remember. CBS4 News used to partner with The Rocky Mountain News before it closed. Now the station partners with The Denver Business Journal. KUSA and KMGH also partner with local print organizations. There are various partnerships with local radio stations as well. These partnerships will continue but need to go beyond media organization to media organization. Collaboration is a term being used more these days to describe a wide variety ... Continue reading ...
Seeking advice for a Twitter dilemma
Posted by Misty Montano on Thursday, December 17, 2009,
In :
Twitter
There are very few reasons I block anyone from facebook or Twitter. Pure spam. Porn. Insults just because I’m a member of the media. These types of accounts I block.
I’ve never stopped any other journalist or news organization from following me; not even direct competition. To do so goes against all I preach about using social networks. Plus I want to follow them to see what they’re doing!
One local journalist has a public account but has blocked me and @cbs4denver. I’m gue... Continue reading ...
I share press releases as news content
This week’s Journchat was lively as usual. Question one lead
to a good discussion on press releases used as news. (You can view the Archived Chat. Question one and the comments start at
7:07pm.) I answered as soon as I saw the
question.
Last night was a no brainer.
As I’m shouting out to coworkers about an email from Denver Police on a
missing grandmother and her two-year old grandson, I’m saving the press release, a PDF file, so I
can upload the release to Twitdoc. I
knew t... Continue reading ...
I am using Google Wave, the mess that it is, for news
I’ve spent the last two weeks playing around in Google Wave. I see its potential as a collaborative tool to share information during news events, such as a snow storm. I see it being used as a comment tool much like people comment on facebook or retweet with a comment on Twitter.
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Bad journalism and bad Twitter critique frustrates me
By now I believe my social media mantra is clear. Be smart. If you choose to use social media in any capacity know why, know your purpose and be smart in all you do. I need to extend my “be smart” advice to media that decides to critique social media use. Saturday morning while curled up under a blanket on the couch and sipping a mug of coffee I scrolled through Twitter on my cell phone. I saw a Tweet from @DaveWebb that said The Colorado Independent had called out The Denver Post for its... Continue reading ...
Use social media, but don't give away your competitive edge.
I’ve made it obvious that I believe traditional media should use social media. I advocate knowing why you’re using social networks, have goals and have strategies to reach those goals. So I find myself a little surprised at the thoughts that went through my head this afternoon. Is it possible to tweet too much? If you’re giving away your competitive edge, yes you can tweet too much. When I share what’s happening for me on the news desk and in the newsroom I am always aware that I have... Continue reading ...
Concept: provide news packages when they're ready, not after they've aired on the news
I talked with a reporter last week about social media and the news. She kept asking, “can social media get us another ratings point?” I said that it could by simply connecting our product to new viewers who are using social networks, but that it would be hard to analyze the numbers. Numbers don’t tell us why we get numbers. Could it be our promotions? Could it be our community efforts? Could it be our efforts on social media? The analytics just aren’t there like they are with the Inte... Continue reading ...
Get the viewer involved. Dedicate resources to social media. Future of news.
I woke up to snow this week. The forecasts for a fall snow storm had all been right. I settled in for a snow day with my boys and wondered if I’d be called in to work. It was the last day of my vacation time I’d taken to be off with the boys during their fall break. It was a day of pajamas, hot chocolate, games, cartoons, shoveling and running around in the snow. It’s sometimes hard for me to turn off work, you know that internal switch where you can completely allow yourself to be in th... Continue reading ...
I got all my news from the Internet, not TV
I was sick and at home for almost a full week. Watching the news was one of the last things I wanted to do. I wanted to watch chick flicks, reruns of my favorite shows, and catch up on all the shows episodes that sat for months on the DVR. Yet, I am a bit addicted to the news. I couldn’t stay away from it, but I rarely turned the TV to it. I got almost all the news from Twitter and facebook. No, I didn’t just read tweets or status updates and take those posts for truths. I let those posts ... Continue reading ...
I withheld information from Twitter, but was honest about it
Posted by Misty Montano on Saturday, October 10, 2009,
In :
Twitter
Wednesday night I listened to a SWAT situation in the metro area. It sounded like multiple agencies were participating in an operation to take a person in custody. I had nothing confirmed, but I shared what I heard on Twitter though. I often share what I hear as a way to keep the community informed as to what’s happening and to explain the news process.
At first I didn’t hear the location of the SWAT incident and said so in my Tweets. This lead to two people replying to me with what... Continue reading ...
A Social Media Conversation for Journalists
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Creating relationships on Twitter is not bad; it's good
Posted by Misty Montano on Thursday, September 24, 2009,
In :
Twitter
I am often asked how a journalist can use Twitter, facebook or other social media networks while walking the line of being unbiased, yet personable. To me the answer is simple. Be smart when you use these networks When I share my experiences on the news desk I always make the source of the information clear. I never give an opinion on a story or hot button issues like politics and religion. However I am always me. I let my personality come out and I share some aspects of my personal life, like... Continue reading ...
My Twitter mistake
Posted by Misty Montano on Saturday, September 19, 2009,
In :
Twitter
I want to be absolutely clear. I messed up. I did not think the situation all the way through before I posted a Tweet. I’m going to explain my line of thinking, but in no way am I excusing anything I did. I simply want to share it because I learned a valuable lesson that slapped me in the face. Seriously, my face stung like I had been slapped.
I received a call from another O & O (owned and operated) CBS station asking if I knew anything about a plane that had to make an emergency la... Continue reading ...
Efforts to advance journalism hit resistance; but news is changing
Recently I was referred to as "oh, the twitter girl" by another journalist. I was not present during the conversation but a friend who was thought the comment was so funny that I was called right up and told about it. The conversation was apparently one of those, "hey, how's it going in your shop?" and my name was brought up. While my friend found the references amusing, I found it disturbing.I believe in using all tools possible to advance journalism. The tools at my hands at all times o... Continue reading ...
Social media opens the door
Below is the article I wrote for an upcoming NATAS newsletter. The purpose of the article is to introduce social media to the NATAS member that may be thinking of using social media. Tell me your thoughts. Social media may not be a necessity. Social media, at this time, may not drastically change viewership numbers. Social media, however, will give you or your organization another voice in a world where turning on the television is not always the first action people take to find news. Social m... Continue reading ...
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About Me
I am a Journalist using Social Technologies and Interactive Media to connect with news consumers. I am taking on the new exciting and challenging role of Digital Content Manager at 9News in Denver, CO. Previously
I was an Assignment Editor at CBS4 News in Denver where I won a Regional Emmy for my work and spent the first 10 years of my career. I truly grew up On the News Desk.
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